Privacy Policy

Privacy Policy

Last Updated: 

March 6, 2023 

This Privacy Policy (“Privacy Policy”) sets out how VRSA Home, LLC (“VRSA”) uses and protects any information that you (referred to as “you” or “your”) provide when accessing, browsing, submitting information, making a purchase, or otherwise utilizing the Website, www.shopvrsa.com (the “Website”). 

VRSA is committed to ensuring that your privacy is protected. Any personal identifying information (hereinafter referred to as “Personal Information”) you provide when using the Website will only be used in accordance with this Privacy Policy. This Privacy Policy describes the type of information VRSA may collect from you or that you may provide when using the Website, as well as VRSA’s practices for collecting, using, keeping, protecting, and/or disclosing any Personal Information. 

PERSONAL INFORMATION

 

What Personal Information is collected? 

When browsing, engaging with, or otherwise using the Website; viewing or purchasing VRSA’s Products as defined in the Terms (the “Products”); contacting VRSA; or otherwise conducting any other activity on the Website, you may be asked to enter or disclose various types of Personal Information, which may include, but are not limited to: 

Contact Information: name, e-mail, postal address, telephone number, contact information, or any other similar information. 

• Identification and Demographics: date of birth, gender, nationality, ethnicity, interests, lifestyle information, photos, social media credentials, contacts, or referrals.

Transactional:  billing address, payment information, and debit/ credit card information associated with your Shopify account for online sales.

• Customer Content: photos, videos, reviews, and other information or content you may submit, such as comments on the Website, other online forums, and social media platforms.
• Research and Feedback: reviews, comments, and other feedback that you submit through the Website, social media platforms, e-mail, over the phone, or by mail. 
• Device Information and Identifiers: IP addresses, cookie IDs, browser types and language, operating systems, platform type, and device type.
• Connection and Usage: domain names, browsing activity, scrolling and keystroke activity, advertisements, Products, or other content viewed and the duration of viewing, forms, or fields you complete or partially complete, search terms, whether you open an e-mail, quality of the Website, and interaction with the content, logs, and other similar information. If these events occur while you are offline, they may be logged and uploaded when you next connect.
• Geolocation: city, state, and ZIP code associated with your IP address or derived through Wi-Fi triangulation. 
• Social Media Information: if you interact with VRSA through a third party platform (hereinafter referred to as “Third Party Platform(s)” and defined below) using your social media credentials, then depending on your social media settings, VRSA may have access to your information from that particular social network such as your name, e-mail address, contact information, friend or connection list, photo, age, gender, location, birthday, social networking ID, current city, your comments, and the people and other businesses you follow.
• Additional Information: any additional information you provide directly through the Website or through your participation, support request, inquiry, social networking interaction, or any other communication.

 

When is Personal Information collected? 

Generally, you are not under any statutory or contractual obligation to provide any Personal Information; however, certain Personal Information may be automatically collected in order for you to use the Website and purchase the Products. 

VRSA collects information from you when you access or otherwise use the Website; make a purchase, contact VRSA regarding the Products; fill out an online form; or otherwise enter any information on the Website or VRSA’s social media platforms which may include, but are not limited to, Facebook, Instagram, Twitter, TikTok, YouTube, Pinterest, Google, or other third party applications (together the “Third Party Platforms”). 

 

How Do You Get My Consent?

When you provide any Personal Information through the Website, verify, or change your contact information and/or transactional details; complete a contact form; purchase Products, or anything of the like, you are automatically consenting to the collection, storage, and use of that Personal Information for your benefit to improve the Website and VRSA’s offerings. 

If VRSA asks for your Personal Information for any other reason, it will either: (a) ask directly for your express consent; or (b) provide you with an opportunity to say no or otherwise decline by contacting VRSA directly. 

 

How do I Withdraw My Consent?

You may withdraw your consent for the continued collection, use, or disclosure of your Personal Information at any time by contacting VRSA directly. VRSA reserves the right to retain any previously collected Personal Information for the purposes of resolving any disputes, tracking orders, and/or  obtaining and analyzing its aggregated data analytics. 

 

How is My Personal Information Used?

VRSA may use your Personal Information in any of the following ways:

• To provide, maintain, and improve the Website and Products, features, and content on the Website. 
• To enable you to enjoy and easily navigate the Website. 
• To better personalize your experience on the Website and understand your needs and interests. 
• To fulfill requests or respond to your questions and comments.
• To provide you with announcements, notifications, advertisements, and other communications such as electronic newsletters, promotional emails, or similar messaging related to your interests, the Website, and the Products. 
• To quickly process your transactions. 
• To investigate and help prevent security issues, abuse, or violations of law. 
• To display content you generate, such as videos, photos, audio, and comments on the Website or on Third Party Platforms.

To comply with all relevant laws, regulations, and ethical business conduct. 

 

How is My Personal Information Protected? 

VRSA takes the security of your Personal Information very seriously and implements a variety of security measures when you use the Website, purchase the Products, or otherwise provide your Personal Information. Your Personal Information is accessible only to a limited number of persons who have the authority to access it, including but not limited to, contractors or agents that VRSA may employ to perform tasks, fix bugs, and/or monitor the Website on its behalf.

 

Does VRSA Collect Information from Minors?

VRSA does not want to, and does not knowingly, collect any data from individuals under the age of eighteen (18). If VRSA learns that it has collected any such data without the supervision of a parent or legal guardian, VRSA will take all reasonable measures to delete such information and will not use it for any purposes. If you become aware of any Personal Information that VRSA has collected from an individual under the age of eighteen (18) without the supervision of a parent or legal guardian, please contact VRSA immediately. 

 

How Do I Opt-out, Remove, or Modify Any Personal Information I Have Provided?

You can request to have your Personal Information removed by contacting VRSA directly. Please note that VRSA may retain certain relevant information for record keeping purposes, which includes but is not limited to information regarding sales transactions or that is otherwise needed to complete any ongoing and/or pending transactions affiliated with Shopify.

 

Acceptance of Terms

Through using the Website, you hereby accept this Privacy Policy and each of the terms and conditions stipulated herein. If you are not in agreement with this Privacy Policy, you should refrain from any further use of the Website. Your continued use of the Website, following the posting of any updates or changes to this Privacy Policy, shall indicate your acceptance of such changes. 

 

Limitation of Liability 

You acknowledge and agree that to the fullest extent allowed by applicable law, under no circumstances will you hold VRSA liable for consequential, indirect, incidental, special, exemplary, punitive, or enhanced damages that are caused or alleged to be caused in connection with your use of the Website or the Products. For clarity, under no circumstances will you hold VRSA liable for any damages caused by or related to the Website and/or your purchase or use of the Products.

 

Does the Website Use 'Cookies'? 

Yes. VRSA and its service providers, advertisers, and other third parties use cookies and similar technologies (e.g., HTTP cookies, HTML 5, flash local storage cookies, web beacons, GIFs, embedded scripts, ETags/cache browsers, and software development kits) to recognize you on, off, and across your devices. Cookies are small data files that VRSA, or its service provider, transfers to your computer's hard drive through your web browser (if you allow) and/or your device that enables VRSA or its service provider's systems to recognize your browser or device to capture and remember certain information that will provide VRSA with insights to your online activity. 

 

There are a few different categories of cookies, including:

• Essential: These cookies are necessary to provide you with Products available through the Website and enable you to use the features available on the Website. They help authenticate users and prevent fraudulent use of accounts and Personal Information.
• Functional: These cookies are required for the Website to function efficiently and are thus always enabled. These include cookies that allow you to be remembered as you explore the Website. These are typically used during the checkout process, as well as during security issues, and when conforming with regulations. 
• Performance: These cookies allow VRSA to improve the Website by tracking your usage of the Website. These cookies may also improve the speed with which VRSA can process your requests and allow us to remember any particular preferences you may have selected in connection with your use of the Website. 
• Social Media & Advertising: These cookies offer the potential to connect you to your social networks and share content and information from the Website through social media. Advertising cookies collect information to help better tailor advertisements to your interests. These cookies may involve the processing of your personal data. 

 

Cookies Are Used To:

• Recognize your browser and/or device;
• Track metrics and understand your Website preferences based on your previous or current activity;
• Save your Website preferences for future visits; and
• Compile aggregate data about traffic and interactions on the Website in order to offer a better user experience, as well as improved features, content, and Products in the future. VRSA may also use trusted third party service providers that track this information on its behalf.

 

VRSA and its third party partners and vendors, like Shopify, may also use tracking technologies, such as cookies, pixels, and web beacons to collect and store information about you when you use or interact with the Website; purchase the Products; and/or engage with marketing communications, advertising content and/or third party websites in order to provide you with targeted advertising based on your browsing activities and interests. These third parties automatically receive your IP address or mobile device identifier when you access the Website or third party websites. They may also use tracking technologies to measure the effectiveness of advertisements or other features; personalize the advertising content; and serve you advertisements that are relevant to your regional location. VRSA may also use information collected using third party cookies and beacons to provide you with advertisements, features, and other content. 

You can opt-out of targeted advertising by visiting the following pages: 

• FACEBOOK - https://www.facebook.com/settings/?tab=ads 
• GOOGLE - https://www.google.com/settings/ads/anonymous 

 

Can I Disable Cookies and Still Use the Website and/or the Products?

Your browser can assist you in managing and setting up your cookie preferences. You can choose to have your computer or device warn you each time a cookie is being sent, or you can choose to turn off all cookies. You can do this through your browser or the settings of each individual device you use. There are also general resources for opting out of interest-based advertising available on the Network Advertising Initiative and the Digital Advertising Alliance’s websites. 

If you choose to disable cookies, you will still be able to access the Website. However, please note that by disabling cookies, some features on the Website may be disabled. Disabling cookies may also affect your experience by decreasing the Website’s efficiency or causing it to not function properly.

If you would like to delete or have your browser refuse cookies, please visit the following help page associated with your browser:

• Google Chrome - https://support.google.com/accounts/answer/32050 
• Internet Explorer - https://support.microsoft.com/en-us/topic/how-to-delete-cookie-files-in-internet-explorer-bca9446f-d873-78de-77ba-d42645fa52fc 
• Firefox - https://support.mozilla.org/en-US/kb/clear-cookies-and-site-data-firefox?redirectslug=delete-cookies-remove-info-websites-stored&redirectlocale=en-US
• Safari - https://support.apple.com/guide/safari/manage-cookies-and-website-data-sfri11471/mac

 

How is My Personal Information Shared and Disclosed? 

VRSA may share and disclose your Personal Information for the following reasons: 

• Customer instructions: You can determine your own policy for sharing and disclosing your Personal Information on the Website. VRSA does not control how you may choose to share or disclose your Personal Information. VRSA will share and disclose your Personal Information in accordance with your engagement and instructions.  

Compliance with applicable law: VRSA may release your Personal Information under certain circumstances where VRSA believes it is appropriate to comply with any law, regulation, or legal process; enforce its policies; and/or protect VRSA or others’ right, property, or safety. VRSA may also be required to disclose your Personal Information if required by law or in response to a valid request by a public authority (e.g., a court or governmental agency).  

To enforce our rights, prevent fraud, and for safety: To protect and defend the rights, property, or safety of VRSA or third parties, including enforcing contracts or policies, or in connection with investigating and preventing fraud or security issues.

• Third Party and other disclosures of your Personal Information: VRSA may share your non-private and/or Personal Information with related Third Party Platforms, companies, advertisers, partners, social networks, service providers, research and management companies, search engines, law enforcement, hosting partners, and any other party who assists in operating the Website, providing and shipping the Products, or otherwise servicing you. Similarly, if VRSA is involved in a merger, collaboration, or acquisition, your Personal Information may be transferred. However, VRSA will provide you with notice before your Personal Information is transferred and becomes subject to a different privacy policy.

• With consent: VRSA may share Personal Information with others when it has consent to do so. 

 

Retention of Your Personal Information

VRSA will retain your Personal Information only for as long as is necessary to achieve the purposes set out herein, including providing the Products, complying with legal obligations, resolving disputes, completing audits, and/or enforcing its agreements and policies. 

 

Third Party Links

Occasionally, at its discretion, VRSA may include or offer outside third party advertisements, resources, or other products and services on the Website (“Third Party Links”). These Third Party Links are governed by separate and independent privacy policies. Therefore, VRSA has no responsibility or liability for the content and activities of these Third Party Links. Nonetheless, VRSA seeks to protect the integrity of the Website and welcomes feedback about these Third Party Links.

 

Behavioral Advertising 
As described herein, VRSA may use your Personal Information to provide you with targeted advertisements or marketing communications from other businesses.  For more information about how targeted advertising works, please visit the Network Advertising Initiative’s educational page at: http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work. 

 

Communications; SMS, E-mails, and Calls

You consent to receiving communications from VRSA, including but not limited to, e-mails, text messages, and/or calls regarding the Website and/or Products, updates to the Website, advertisements and marketing promotions, and any other relevant information. You agree to provide true, accurate, and current Personal Information. Your engagement with the Website may be shared with others in accordance with our Privacy Policy and Terms.

 

INTERNATIONAL TRANSFERS

VRSA is headquartered in the United States; however, VRSA may transfer your Personal Information to service providers and other third parties located outside of your country of residence, including in the United States. This may be necessary for the purposes outlined in this Privacy Policy. Data privacy laws vary from country to country and may not be equivalent to, or as protective as, the laws in your home country. VRSA takes steps to ensure that reasonable safeguards are in place with the aim to ensure an appropriate level of protection for your Personal Information, in accordance with applicable law. By providing VRSA with your Personal Information, you acknowledge and agree to any such transfer, storage, or use.

Some Website functions can only be provided if VRSA has your Personal Information, therefore the deletion of your Personal Information may result in the termination of such functions. VRSA will take reasonable steps to verify and authenticate your identity. VRSA may require further documentation before granting access to your Personal Information.

 

STATE SPECIFIC DATA POLICIES

 

Special Notice for California Residents 

VRSA shall not market or advertise to minors specified products or services that minors are legally prohibited from buying. VRSA shall not market or advertise any products based on the Personal Information provided that is specific to any minor, nor shall it knowingly use, disclose, compile, or allow a third party to do so. Under California’s Privacy Rights for California Minors in the Digital World Act, any minor may request and obtain removal of Personal Information posted on the Website. 

 

Your California Privacy Rights

California residents are entitled once a year, free of charge, to request and obtain information regarding VRSA’s disclosure, if any, of certain categories of Personal Information to third parties for their direct marketing purposes in the preceding calendar year. To obtain this information, please contact VRSA directly. 

California Consumer Privacy Act (“CCPA”) 

California residents have the right to receive certain disclosures regarding the collection, use, and sharing of Personal Information, as well as the right to access, delete, and limit sharing of Personal Information. The CCPA defines “Personal Information” to mean “information that identifies, relates to, describes, is reasonably capable of being associated with, or could reasonably be linked, directly or indirectly, with a particular consumer or household.”

“Do Not Sell My Personal Information” (California Residents only)

California residents may opt-out of the “sale” of their Personal Information. California law broadly defines “sale” in a way that may include allowing third parties to receive certain information such as cookies, IP address and/or browsing behavior to add to a profile about your mobile device, browser, or you. 

Depending on how you use the Website, VRSA may share the following categories of information for such advertising which may be considered a sale (as defined by California law):

• Identification and demographics; device information and identifiers, such as IP address, and unique advertising identifiers and cookies; connection and usage information, such as browsing history; geolocation information, such as city; and inference data.

If you would like to opt-out of the use of your Personal Information for such purposes (to the extent this is considered a sale), you may do so as by contacting VRSA directly. 

Third Parties’ List – Shine the Light (California Residents only)

California residents can also request a list of all the third parties to which VRSA has disclosed certain Personal Information (as defined by California’s Shine the Light law) during the preceding year for those third parties’ direct marketing purposes. You will need to attest to the fact that you are a California resident. VRSA will not accept requests by telephone, e-mail, or facsimile, and VRSA is not responsible for notices that are not labeled or sent properly, or that do not have complete information.

Special Notice for Nevada Residents

Certain Nevada consumers may opt-out of the sale of Covered Information for monetary consideration to a person for that person to license or sell such information. “Covered Information” includes first and last name, address, email address, phone number, Social Security Number, or an identifier that allows a specific person to be contacted either physically or online. 

Virginia Consumer Data Protection Act 

Under the Virginia Consumer Data Protection Act (“VCDPA”), certain businesses must give consumers the ability to access, control, and delete personal data that the business collects about them, or that consumers have otherwise provided. Consumers have the right to obtain a copy of data the consumer has previously provided, in a usable format “to the extent technically feasible.” 

Virginia consumers can opt out of targeted advertising, the sale of their personal data, or profiling those results in the business providing or denying “financial and lending Products, housing, insurance, education enrollment, criminal justice, employment opportunities, health care Products, or access to basic necessities, such as food and water.” 

Utah Consumer Privacy Act (“UCPA”) (Effective December 31, 2023) 

Utah residents have the right to (a) confirm whether a controller is processing the consumer’s Personal Data and to access that data; (b) delete the consumer’s Personal Data that the consumer provided to the controller; and (c) obtain a copy of the consumer’s Personal Data that the consumer previously provided to the controller. 

The UCPA defines “Personal Data” as information that is linked or reasonably linkable to an identified or identifiable individual. Data that cannot be linked to a consumer and publicly available information and the processing of personal data for purely personal or household purposes are excluded from the UCPA. Data controllers must provide consumers with reasonable, accessible, and clear privacy notice. Controllers must establish and maintain reasonable administrative, technical, and physical data security practices to protect the confidentiality and integrity of Personal Data and reduce reasonably foreseeable risks of harm to consumers relating to the processing of Personal Data. 

Connecticut Data Privacy Act (“CTDPA”) (Effective July 1, 2023)

Under the CTDPA, Connecticut consumers are provided with (a) the right to access; (b) right to correct; (c) right to delete; (d) right to data portability; and (e) right to opt out of the sharing of any Personal Data.

The CTDPA defines a “Consumer” as a Connecticut resident and excludes persons acting in a commercial or employment context. The “Sale of Personal Data” refers to the exchange of personal data for monetary or other consideration by the controller to a third party. 

Personal data excludes any deidentified data or publicly available information, where publicly available information means information that is lawfully made available through government records or widely distributed media and a controller has a reasonable basis to believe a consumer has lawfully made available to the general public. 

Colorado Privacy Act (“CPA”) (Effective July 1, 2023)

Businesses must provide consumers with clear privacy notices and conduct data protection assessments for any personal data processing that presents a heightened risk of harm to consumers. Consumers are afforded the right to opt out of the processing personal data for targeted advertising or for the sale of personal data and provides a “user-selected universal opt-out mechanism.” 

“Consumers” are defined as residents acting in their individual or household contexts and excludes individuals acting in a commercial or employment capacity, job applicants, and beneficiaries of someone acting in an employment context from its definition of “consumer.” “Personal Data” is defined to mean information that is linked or reasonably linkable to an identified or identifiable individual. The CPA does not extend to deidentified data or publicly available information. 

Changes to this Privacy Policy

VRSA is constantly aiming to improve its Website and the Products, therefore this Privacy Policy may be amended from time to time at VRSA’s discretion. VRSA reserves the right to modify or update this Privacy Policy at any time. It is your responsibility to review this Privacy Policy frequently for any updates that may occur. Changes and clarifications will take effect immediately upon their posting to the Website. If VRSA makes any material changes to this Privacy Policy, VRSA will notify you here. 

If you have any questions regarding this Privacy Policy or if you want to verify, modify, receive, suspend, or delete your Personal Information, you can reach VRSA directly using the contact information provided below. 

Email: hello@shopvrsa.com